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  • aostler
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    #18331 |

    We Own | About…

    Check out the recent video from the last We Own –

    http://vimeo.com/20846234

    We Own | About…

    We Own is a ravishingly exciting brand born from the

    minds of four excitable 19 year old electronic music lovers,

    clothes designers and party promoters. It started as a

    clothes line which caters solely to the dance music market

    in a stylish, street-wise way like few other brands do, but

    quickly grew to encompass events around Edinburgh and

    Aberdeen to promote the line.

    Out partying each night of the week, the exceedingly young

    crew behind the brand have grown it to the point now

    where huge events are regularly held at very special

    locations with the likes of Pete Tong, Afrojack, Mightyfools,

    Carte Blanche, Skream, Benga, TEED, Joker, Shy FX,

    Breakage and many more playing. Special locations

    include a city centre shopping centre in Edinburgh: at a

    recent party, for example, 2500 people packed out the

    place and were doused in confetti from on high as well as

    in the superb sounds which came at them from all around.

    Say the crew… “Most concert promoters stay in the

    background and are just businessmen, all about the

    money. Most artists recognise promoters as a necessary

    evil. We are a clothing label first and foremost, so we

    splash our brand everywhere. We try and give the the

    artists something special to remember, we spoil their

    managers with gifts, for us it’s a lifestyle with the great

    benefit of money on the side.

    We are also a very young, eclectic group of entrepreneurs

    and therefore attract a great audience. Musicians love

    playing their music to new listeners and we provide a

    platform for that. The artists that come and play for We

    Own drop all their new material to gauge the reaction from

    a younger, more music savvy audience.”

    The coming months will We Own focus on developing the

    clothing line as they are already in talks with a major UK

    retailer, whilst they will also appear at a very special

    festival this summer (exactly which is still a secret).

    Autumn, meanwhile, will see We Own look to spread the

    brand to Dublin, Bristol and Paris by the end of the year,

    and California, Rio de Janeiro and Cape Town in 2012.

    We Own are shaping things up when it comes to both

    riotous parties and credible club wear… check in now

    before you miss the boat.

    BUY YOUR T-SHIRTS FROM HERE

    http://www.weown.org

    http://www.facebook.com/weown

    http://www.twitter.com/weown

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